Introduction to Behavioural Science


If you want to influence people to behave or work differently, don’t get frustrated that your message doesn’t seem to land – why not use Behavioural Science?

Our teams have supported a number of clients over the last 2 years employing some ‘Nudge’ techniques in applications ranging from managing demand in healthcare through to increasing digital channel shift for corporate services.

Check out our video where Caja Director Nigel Guest provides a quick introduction to Behavioural Science.